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I BUILD BRANDS.
I BUILD TEAMS.
I DRIVE RESULTS.

John Forsht, Senior Creative Director, in a creative studio environment

A creative leader with 31 years of experience building brands, leading high-performing teams, and creating customer experiences that drive business growth.

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OPEN TO

Creative Director. VP of Creative. Head of Creative.

Full-Time Executive • Fractional Leadership • Consulting • Contract

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Featured Work

Turning strategy into storytelling that moves business forward.

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COLORATIONS

Led the transformation of Colorations into a more distinctive brand, introducing The Art of Learning positioning and retail-compliant packaging across 1,200+ products and customer touchpoints.

THE BRANDS
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BUILDING CREATIVE ORGANIZATIONS

Built and led an in-house team of 25+ creative professionals, bringing together designers, copywriters, photographers and video teams within a collaborative culture designed to deliver exceptional work at scale.

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DIGITAL TRANSFORMATION

Helped transform a catalog-driven business into a modern, multi-channel commerce organization, expanding the customer experience across e-commerce, email, social media, Amazon and digital marketing.

MY WORK
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AI and CGI IMPLEMENTATION

Introduced AI and CGI into the creative process, expanding capabilities, accelerating production and creating innovative new ways to visualize ideas, develop content and bring concepts to life.

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MY WORK

BY THE NUMBERS

31

Years of Experience
as Creative Lead

Career achievements and creative leadership statistics from John Forsht’s portfolio

8

National Brands
Built and Expanded 

Career achievements and creative leadership statistics from John Forsht’s portfolio

2800+

Products Packaged and Brought to Market

Career achievements and creative leadership statistics from John Forsht’s portfolio

150+

Products Shot and Filmed Monthly

Career achievements and creative leadership statistics from John Forsht’s portfolio

26

Catalog Issues Produced Annually 

Career achievements and creative leadership statistics from John Forsht’s portfolio

WHAT I DO
A full spectrum of creative leadership and expertise.

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

Photo and video direction and logistics 

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

Brand Identity and Packaging

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

Digital and
E-Commerce

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

Campaigns and Social

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

AI and CGI
Innovation

Brand, digital, creative team and marketing performance statistics from John Forsht’s career

Print and Direct Marketing

ABOUT JOHN

Designer at heart. Leader by practice.

My journey began as a graphic designer and evolved into leading a full-service creative organization. I love the intersection of strategy, design, technology, and people - and helping brands connect with the customers they serve.

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John Forsht in the professional photography and video studio he developed for Excelligence Learning Corporation

WHAT PEOPLE SAY
Trusted by leaders.
Respected by teams.

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"I had the privilege of working with John Forsht for more than ten years, and without hesitation, I can say he was one of the best hires I made throughout my career."

Megan Shaw

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© 2026 by JOHN FORSHT All Rights Reserved.

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